Today’s CMO’s have complex roles, mainly due to the fall out of Covid and all the ways they are now communicating their businesses brand and emotional touch points, to their customers, who are no longer being seen in one place.
Alongside this, they are pulled into areas such as, HR challenges – retention and recruitment of employees. All which need considered communication strategies.
It’s bad enough focusing on short term, let alone long term outcomes. As a result, they want simpler teams and simpler structures, to deal with, and Levells being straight forward and agile have been seeing great results across all areas.
This has taken a lot of the stress off the CMO, being pulled all over the organisation and lets them focus on their day job.
Levells look at the whole board, are part of ‘your resource team’ and don’t just focus on the challenge that CMO’s face at that moment in time.
Mark Levell, Content Strategist, Levells
We are now faced with opportunity to promote ourselves in a way, where we have to be smart and think intelligently. Digital subscriptions are rising sharply as more people turn to the internet to get news.